My Story & Mission

Born to family of immigrants and raised in Vancouver, Canada as a late Millennial or early Gen Z, I was taught to take the traditional route to "success".

Go to school, get a degree and work a job you don't even like for 40 years until you can retire at age 65. And that's exactly what I did! Somewhat...

I graduated university and became an accountant to make my parents proud. Something I thought was the right path to achieve success.

Inspired by the digital age with platforms like YouTube, Instagram, Facebook and now TikTok, I learned that didn't have to spend my life working as an accountant.

Impacted by incredible minds such as Dan Lok, Ryan Higa aka NigaHiga, Wong Fu Productions, and Bart Kwan from JKfilms and Barbell Brigade, I decided to pull the plug for my accounting life to start a career in fitness.

I implemented my years of hard work from my own workouts and nutrition plans over to training others to help them achieve their fitness goals. Just like how I achieved mine through my years of powerlifting and weightlifting.

Not only was I able to make a positive change in others, but I was constantly learning from them as well. Through training my clients, I've developed incredible skills such as leadership, public speaking, organization, and coaching.

The most important skill of them all was...

..social skills! I was a very timid guy growing up, so something like this was the key to improving my confidence.

It was a great career to pursue! Getting paid to do what I love!


So I thought...

When the Covid-19 pandemic came, the fitness industry took a huge toll. Therefore, I transitioned to online fitness training. But my passion for fitness coaching was slowly fading away. It wasn't the same anymore with the world moving online.


Behind the scenes, I started focusing more on content creation and storytelling through social media and blogging. Then that's when it all hit me. I remembered it was the online space that I was always fascinated about. The impact brought by Digital Marketing and Copywriting.

I recognized the rapid growing tech for online platforms that I was always a fond of. The social channels I used, the digital channels I used, the digital assets I invested in...

...I've seen the massive evolution!

After realizing the huge shift into the digital space during the pandemic, I knew I had to make a change. So I took Dan Lok's High Income Copywriter Certification course and BrainStation's Digital Marketing Bootcamp to hone my skills in Copywriting and Digital Marketing.

Not long after, I started working in NFTs as a Digital Marketer to greatly enhance my skill sin Copywriting for Email Marketing, Social Media Marketing, and Digital Ads. Under Fred Lam, I quickly learned to leverage automations to scale business even further.

But the recession ruined the plans we had for NFTs leaving me jobless.

Even though the company ended up shutting down, I developed incredible skills to carry throughout my future career. I remember what my greatest role model, Kaji Yuki (梶裕貴), said in his book, "いつかすべてが君の力になる" meaning, one day all your experiences will become your power.

That being said, I'll continue in Digital Marketing and Copywriting to help Coaches and Experts grow even further!